The company Arcor presented a report to the Ombudsman for Children and Adolescents (NNyA) arguing that the campaign “your fair share” is respectful of current legislation and does not violate the rights of children and adolescents.

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On December 21, we received a communication from the Defensoría de NNyA of the province of Córdoba, before which we filed a complaint against the self-proclaimed “Tu Porción Justa” campaign of the Arcor company. This campaign violates the right to health and adequate food for children and adolescents by promoting the consumption of products that are high in critical nutrients.

In this communication, the Ombudsman informed us that the Arcor company, using its right of reply, had presented a report arguing that said campaign is respectful of the current legislation and does not violate the rights of children and adolescents.

Also, the Ombudsman suggested to arrange a meeting between FUNDEPS and Arcor to bring positions closer.

On the other hand, within the framework of consumer law, in the first conciliation hearing held in out-of-court venue, we requested from the Arcor company the marketing studies and the scientific foundations on which the campaign was designed, as well as the contacts of nutritionists and professionals who supported it, in order to better understand the scientific evidence mentioned by the company. This information was not provided by the company, after the second conciliation hearing in extrajudicial headquarters.

We continue working and demanding public policies that effectively protect the right to health and adequate food, and that do not leave room for the development of this type of campaign that violates these rights.

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Agustina Mozzoni [email protected]